the power of social proof

 How do number convince your customers/client to buy?

Imagine that you’re looking for a Neuromarketing service, so you Google Neuromarketing and you find only a few people that are offering this specialized service. Next, you jump on Facebook to see if the person teach it has a profile. Unfortunately, you can’t find the person in a search, so you jump on LinkedIn. You notice that they don’t have a big following and their profile reads like a boring resume. You close your window and go to the next person on the list.

You jump on Facebook and find this person’s business profile and see that the person teaching it has over 10,000 people following them. Then, you jump on LinkedIn and see this person has over 9,000 contacts and their profiles stands out. It reads like they are in your mind and know everything you are thinking about, before you even have a chance to ask any questions

Which service has more credibility? 

Which service would you become more interested in?

The one that doesn’t have any followers on Facebook, or 

the one that has over 10,000 followers? 

Of course, your “bandwagon bias” starts to emerge. You understand that this person must be good to have such a large following, so you start to follow them, too.

The person who didn’t have a lot of followers loses your interest and therefore, loses your business.

Unfortunately, numbers do matter when it comes to social media.

Numbers make an immediate impression on our fast-thinking, emotional brain.

Research studies show that we unconsciously choose options that show us higher numbers of user acceptance.

Which drill below would you buy?  The one with 1,262 positive reviews (originally $99.99), or the one with only 68 reviews(originally $69.99?)  

Most people would pay the extra $7 for the drill that cost more and has higher reviews.

Trying to persuade people to buy is a complex process, if not done correctly. Neuropsychology shows us that people like to follow what others are doing. 

This is the “bandwagon bias” in action. Social media approval can help consumers in making quick decisions to buy. Referrals should be a big part of your business. 

Neuroscience also shows us that negative reviews can negatively affect people’s buying decisions. 

Therefore, it’s imperative to control any negative feedback by responding to people’s negative responses, immediately.

We will show you how to control your social media presence and position yourself and your business as an expert in your field.  

1. The Power Of Case Studies & Testimonials   - Both of these promote confidence and trust of the potential client. There is a skill of using Neuroscience techniques to promote curiosity, and help the potential client feel connected with the person giving the testimonial. Their words should be short and sweet and it’s imperative to not change the verbiage, but to keep it authentic and believable. 

Consumers are super savvy and can spot a fake, quickly. A smiling face with kind words will trigger positive emotions. 

2. Social Proof Persuades Consumers   - Numbers matter, since they indicate a person or products popularity. It’s important to have a strong social media presence with over 5000 “likes” or “followers” in order for consumers to believe that the person is an expert in their field. 

By using Neuromarketing strategies, you can write a profile that will attract your ideal clients to you, allowing your ‘know-like-trust factor’ to increase, organically. If you write your profiles incorrectly, using traditional marketing strategies, you can actually repel your audience. 

We will analyze your social media platforms and help you increase your numbers, quickly, for only a penny per “like.”

4. Product Reviews Can Boost Sales   - When you shop on eBay or Amazon, you find review information on almost every product listed. This Neuromarketing strategy of using 5 star ratings is very persuasive because consumers like to see the experiences that other consumers are having which triggers their “bandwagon bias.” 

 How do number convince your customers/client to buy?

Imagine that you’re looking for a Neuromarketing service, so you Google Neuromarketing and you find only a few people that are offering this specialized service. 

Next, you jump on Facebook to see if the person teach it has a profile. Unfortunately, you can’t find the person in a search, so you jump on LinkedIn. You notice that they don’t have a big following and their profile reads like a boring resume. 

You close your window and go to the next person on the list.

You jump on Facebook and find this person’s business profile and see that the person teaching it has over 10,000 people following them. 

Then, you jump on LinkedIn and see this person has over 9,000 contacts and their profiles stands out. It reads like they are in your mind and know everything you are thinking about, before you even have a chance to ask any questions

Which service has more credibility?

Which service would you become 

more interested in?

The one that doesn’t have any 

followers on Facebook, 

or the one that has 

over 10,000 followers? 

Of course, your “bandwagon bias” starts to emerge. You understand that this person must be good to have such a large following, so you start to follow them, too.

The person who didn’t have a lot of followers loses your interest and therefore, loses your business.

Unfortunately, numbers do matter when it comes to social media.

Numbers make an immediate impression on our fast-thinking, emotional brain.

Research studies show that we unconsciously choose options that show us higher numbers of user acceptance.

Which drill below would you buy? The one with 1,262 positive reviews (originally $99.99), or the one with only 68 reviews(originally $69.99?)

Most people would pay the extra $7 for the drill that cost more and has higher reviews.

2. Social Proof Persuades Consumers   -Numbers matter, since they indicate a person or products popularity. It’s important to have a strong social media presence with over 5000 “likes” or “followers” in order for consumers to believe that the person is an expert in their field.

By using Neuromarketing strategies, you can write a profile that will attract your ideal clients to you, allowing your ‘know-like-trust factor’ to increase, organically. 

If you write your profiles incorrectly, using traditional marketing strategies, you can actually repel your audience. 

We will analyze your social media platforms and help you increase your numbers, quickly, for only a penny per “like.”

3. Positive Online Reviews Can Help Grow Your Business  – Negative reviews or comments on social media can hurt your bottom line. If you allow reviews on your website, it’s important that you monitor them, daily, and respond to any reviews that are less than 5 stars, immediately. 

By trying to resolve issues, quickly, you can influence your social media presence. We will show you how to build the confidence of your potential clients/customers to help tip the scale in your favor.

4. Product Reviews Can Boost Sales  -When you shop on eBay or Amazon, you find review information on almost every product listed. This Neuromarketing strategy of using 5 star ratings is very persuasive because consumers like to see the experiences that other consumers are having which triggers their “bandwagon bias.” .

People will be happy to jump on your bandwagon when you help them envision the virtual crowd that they will be hanging out with. As you grow your popularity, through crowd-sourced content, you will stimulate a tribe of followers who want to work with you and want to buy your products and services. 

Need some help?

Our Neuromarketing firm can show you a wide range of proven ways to attract your ideal clients and customers, so you can transform your business and stimulate more sales. quick-thinking emotional, instinctual brain takes over.

Neurolicity offers you Neuromarketing and Neuro-sales techniques with an integrated approach. As marketing and neuroscience experts, we understand the subtle and powerful impact Neuromarketing can have on your business.

Don’t miss out on growing your business and outperforming your competition with cutting-edge, competition-busting Neuromarketing Strategies. 

Hurry before your competition reads this! 

The Best Referrals Come From Satisfied Customers

Neuroscience research demonstrates that people like to follow what other people are doing. This is the ‘bandwagon bias,’ of not wanting to miss out on a great product or service. 

Social proof cues are an essential part of lead generation and the sales of products and services. The more you can increase your ‘know-like-trust factor’ with your potential clients, the more you will boost your conversion rate and bottom line.