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Outperform & outsmart

 Your Competition!  

The world’s most successful companies, including Google, Amazon, Facebook & Coca Cola, are effectively 

harnessing the power of

neuroresilience & 

neuromarketing strategies

 Are you tired of wasting your money on ineffective marketing strategies?

Increase Your Performance

without increasing 

your budget! 

If you own a restaurant and want to increase your sales on a slow night, play classical music. Research studies show that people will eat slower and buy more top rail drinks.  

However, if you are really busy, play music that is upbeat and appropriate to your establishment and people will eat quicker, opening up tables for your next guests. 

This neuromarketing example illustrates how important the unconscious mind is in decision -making process of consumers.

Have your sales been declining?

If you are looking for proven, reliable, more cost-effective ways to increase your sales, you are in the right place. If your past marketing efforts haven't been consistently bringing in qualified leads and higher conversions, it's most likely because you weren't guided by science. With our proven scientific approach, we can double, triple or quadruple your sales.

Every year, $100+ billion dollars spent on marketing are wasted. **8 out of 10 new products fail within three months.** Most business owners are frustrated by not knowing how to best reach out to potential customers

The main reason is that business owners and marketers fail to understand "why people buy and how the brain makes buying decisions."

The KEY to business success 

is neuromarketing and only 

a few people know about this!

Neuromarketing studies how we make buying decisions and what influences those decisions. By applying Neuromarketing principles in sales and marketing, businesses of all sizes and industries can double, triple or quadruple their sales and marketing conversion and generate more revenues. 

The world’s most successful companies, including Google, Amazon, Facebook and Coca Cola, are effectively harnessing its power.

The world’s most successful companies, including Google, Amazon, 

Facebook & Coca Cola, are effectively harnessing the power of

neuroresilience & neuromarketing strategies!

Watch Video

 Are you tired of wasting your money on ineffective marketing strategies?

If you own a restaurant and want to increase your sales on a slow night, play classical music. Research studies show that people will eat slower and buy more top rail drinks.

 

However, if you are really busy, play music that is upbeat and appropriate to your establishment and people will eat quicker, opening up tables for your next guests.

 

This neuromarketing example illustrates how important the unconscious mind is in decision -making process of consumers.

Every year, $100+ billion dollars spent on marketing are wasted. **8 out of 10 new products & services fail within three months.** Most business owners are frustrated by not knowing how to best reach out to potential customers

The main reason is that business owners and marketers fail to understand "why people buy and how the brain makes buying decisions."

The Top 3% That Succeed Focus on 

Neuromarketing & Neuroresilience

To Grow And Scale Their Businesses:

Neuromarketing studies how we make buying decisions and what influences those decisions. By applying Neuromarketing principles in sales and marketing, businesses of all sizes and industries can double, triple or quadruple their sales and marketing conversion and generate more revenues. The world’s most successful companies, including Google, Amazon, Facebook and Coca Cola, are effectively harnessing its power.

WHAT IS NEUROMARKETING?  

It’s Your Brain On Brands. It’s How Consumers Make Decisions That Impact Your Businesses. 

It’s a combination of neuropsychology, neuroscience, behavioral economics and marketing rolled into one. 

The growing field of Neuroscience and understanding consumers behaviors has blended together the emerging field of Neuromarketing. 

The science of consumer decision making is making a huge impact and turning the world of marketing and advertising inside out.

What’s The Difference Between

Traditional Marketing & Neuromarketing?

Neuromarketing 

Neuromarketing relies on unconscious buying decisions. The focus is on emotions and creating an experience for the customer.

Neuromarketing helps you tap into the unconscious minds of your ideal customers to help persuade them to buy your services or want to work with you.  95% of all buying decisions are made unconsciously.

Traditional Marketing

Traditional Marketing relies on conscious buying decisions. The focus is on the logical part of the mind, which is using antiquated strategies.

Traditional Marketing focuses on that assumption that consumer based decisions are based on reason and logic. However, this type of marketing is actually repelling clients during chaotic times.

Neuromarketing Is About

offering the customer

an “experience” that elicits emotions, feelings and

thoughts first, and the logical part of the brain, second. 

Have your sales been 

declining with the influx of competitors online?

Neuromarketing offers the most cost-effective solution to increase your flow your traffic, thus increasing your sales and profits. In the past, people using “hope & spray” type of marketing, which was not guided by science. Today, using neuromarketing strategies allows us to guide a consumers decisions by understanding what makes them tick.

 

With this proven, scientific approach, you can at least double or triple your income in the next 12 months. You can work less and have the time freedom you've dreamed about.

Neuromarketing proves that consumers make 95% of their buying decisions 

unconsciously, which means 

that they aren’t consciously aware of their choices.

The growing field of Neuroscience and understanding consumers behaviors has

blended together the emerging field of Neuromarketing. The science of consumer decision making is making a splash and turning the world of marketing and advertising upside down and inside out!

How do we use Neuroscience to Understand Consumers’ Buying Decisions?

Neuroscience and neuropsychology about how the brain works and how a person acts.

When this is applied to marketing, it helps us understand consumer behavior and how the brain makes buying decisions.

 How Can You Focus On The Consumers Wants And Needs?

 How Can You Use Marketing To Offer Your Customers An Experience?

 What Is Perceived Value And How Does Pricing After Buyers Choices?

 Which marketing message captures the attention of your prospects most?

New brain imaging can show us what parts of the brain light up and are activated by varied stimuli. It helps us understand what causes us to produce emotions and feelings. 

Neuromarketing focuses on the brain activity causes by decisions and experiences individuals have. Since we only use 5% of our conscious brain and 95% of our unconscious mind, at any give time, often decisions are made without consumers even realizing them.

1. How GOOGLE applied Neuromarketing To Make More Money -Google understands how the brain affects their bottom line. They know that colors can affect our emotions and behavior, so they implemented The “50 Shades of Blue” experiment. They wondered if a subtle change of color in their links could change the “clicking behavior” of their consumers. 

One shade of blue did generate more clicks and by implementing this color, Google increased their annual revenues by $200MM. This is the simplicity and power of neuromarketing.

2. How Do Your Clients/Customers Make Buying Decisions? -The brain is very complex and its decision making abilities even more complex. Neuroscientists are able to see what parts of the brain react to certain stimuli positively and negatively. Some decisions consumers make are quick and others are slow. 

Knowing how to decipher these findings and understand consumers reasoning abilities is the bases of Neuromarketing.

3. Buying Decisions and Unconscious Biases:  -Over 95% of our decisions are made quickly with our emotional and illogical part of our brain. When we make quick decisions, we tend to oversimplify the situation with causes of 200 unconscious biases. Most of consumer buying decisions are based on these biases. 

When you understand how to use these biases in marketing, it can double, triple or quadruple your sales, as Google, Apple, Amazon and FedEx have done.

4. How Neuromarketing Attracts Most Customers/Clients To You:  -When you focus on creating an experience for your customers by touching their emotions, thoughts and feelings, these experiences create a lasting bond. 

This emotional bond creates a better customer experience which makes people want to buy your products or services.

6. How Neuroscience & Marketing Create Neuromarketing  -Neuroscience helps us understand how consumers make decisions based on certain stimuli. The emerging field of Neuromarketing is powered by Neuroscience and Neuropsychology, using science to transform marketing from an art to a science, making it proven effective, reliable and repeatable in every instance. 

Neuromarketing has changed the world of marketing by producing astonishing results in a wide range of businesses.

Here's one of our clients, Coach Elaine:

WHAT IS NEUROMARKETING?  

It’s Your Brain On Brands. It’s How Consumers Make Decisions That Impact Your Businesses. It’s a combination of neuropsychology, neuroscience, behavioral economics and marketing rolled into one. 

The growing field of Neuroscience and understanding consumers behaviors has blended together the emerging field of Neuromarketing. The science of consumer decision making is making a huge impact and turning the world of marketing and advertising inside out.

What’s The Difference Between

Traditional Marketing & Neuromarketing?

Neuromarketing 

Neuromarketing relies on unconscious buying decisions. The focus is on emotions and creating an experience for the customer.

Neuromarketing helps you tap into the unconscious minds of your ideal customers to help persuade them to buy your services or want to work with you.  95% of all buying decisions are made unconsciously.

Traditional Marketing

Traditional Marketing relies on conscious buying decisions. The focus is on the logical part of the mind, which is using antiquated strategies.

Neuromarketing Is About offering the customer

an “experience” that elicits emotions, feelings and

thoughts first, and the logical part of the brain, second. 

Here’s an example of an epic failure by Coca-Cola.

In 1985 Coca-Cola announced it was retiring its familiar recipe and introducing a new

 beverage, New Coke, after research suggested a new drink was needed to revitalize the brand. But the company didn't count on the public's emotional attachment to the "real thing."

 

Despite a heavy marketing campaign, sales of New Coke were very low. Instead, fans of the "original" Coke signed petitions, protested, made phone calls - and were elated when Coke executives announced less than three months later that the original recipe of Coca-Cola (now called "Coca-Cola Classic") was heading back to store shelves. Today New Coke is seen as one of the great corporate blunders of all time -- 

though the brouhaha and re-introduction of the original Coke did spur sales, increased revenue which allowed the company to regain its Number One position in the beverage sector over its rival PepsiCo. A very clever comeback. 

Neuromarketing offers the most cost-effective solution to increase your flow your traffic, thus increasing your sales and profits. In the past, people using “hope & spray” type of marketing, which was not guided by science. Today, using neuromarketing strategies allows us to guide a consumers decisions by understanding what makes them tick.

 

With this proven, scientific approach, you can at least double or triple your income in the next 12 months. You can work less and have the time freedom you've dreamed about.

The growing field of Neuroscience and understanding consumers behaviors has

blended together the emerging field of Neuromarketing. The science of consumer decision making is making a splash and turning the world of marketing and advertising upside down and inside out!

How do we use Neuroscience to 

Understand Consumers’ Buying Decisions?

Neuroscience and neuropsychology about how the brain works and how a person acts.

When this is applied to marketing, it helps us understand consumer behavior and how the brain makes buying decisions.

 How Can You Use Marketing To Offer Your Customers An Experience?

 What Is Perceived Value And How Does Pricing After Buyers Choices?

 Which marketing message captures the attention of your prospects Most

the simplicity & power of neuromarketing

New brain imaging can show us what parts of the brain light up and are activated by varied stimuli. It helps us understand what causes us to produce emotions and feelings. Neuromarketing focuses on the brain activity causes by decisions and experiences individuals have. Since we only use 5% of our conscious brain and 95% of our unconscious mind, at any give time, often decisions are made without consumers even realizing them.

1. How GOOGLE applied Neuromarketing To Make More Money -Google understands how the brain affects their bottom line. They know that colors can affect our emotions and behavior, so they implemented The “50 Shades of Blue” experiment. They wondered if a subtle change of color in their links could change the “clicking behavior” of their consumers. One shade of blue did generate more clicks and by implementing this color, Google increased their annual revenues by $200MM. 

This is the simplicity and power of neuromarketing.

2. How Do Your Clients/Customers Make Buying Decisions? -The brain is very complex and its decision making abilities even more complex. Neuroscientists are able to see what parts of the brain react to certain stimuli positively and negatively. Some decisions consumers make are quick and others are slow. 

Knowing how to decipher these findings and understand consumers reasoning abilities is the bases of Neuromarketing.

3. Buying Decisions and Unconscious Biases:  -Over 95% of our decisions are made quickly with our emotional and illogical part of our brain. When we make quick decisions, we tend to oversimplify the situation with causes of 200 unconscious biases. Most of consumer buying decisions are based on these biases. 

When you understand how to use these biases in marketing, it can double, triple or quadruple your sales, as Google, Apple, Amazon and FedEx have done.

4. How Neuromarketing Attracts Most Customers/Clients To You:  -When you focus on creating an experience for your customers by touching their emotions, thoughts and feelings, these experiences create a lasting bond. 

This emotional bond creates a better customer experience which makes people want to buy your products or services.

5. How Does Neuromarketing Boost Your Sales?   -When you understand key words that trigger more purchases, you boost your sales. When you understand perceived value, you’ll be able to offer higher value programs and products. You will understand the power of the word “FREE” that motivates your customers to buy. 

Understand how offering one price will lower your sales and the number of choices you need to provide to increase your sales.

6. How Neuroscience & Marketing Create Neuromarketing  -Neuroscience helps us understand how consumers make decisions based on certain stimuli. The emerging field of Neuromarketing is powered by Neuroscience and Neuropsychology, using science to transform marketing from an art to a science, making it proven effective, reliable and repeatable in every instance. 

Neuromarketing has changed the world of marketing by producing astonishing results in a wide range of businesses.

Jodi & Jess - founders of Neurolicity

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